Current:Home > NewsNetflix's "Ripley" spurs surge in bookings to Atrani area in Italy, Airbnb says -Stellar Financial Insights
Netflix's "Ripley" spurs surge in bookings to Atrani area in Italy, Airbnb says
View
Date:2025-04-13 07:44:18
Netflix's new series based on Patricia Highsmith's 1950's crime novel, "The Talented Mr. Ripley," has fans of the show yearning to experience the picturesque Amalfi Coast, where much of the show was filmed.
The book's latest adaptation is even driving traffic to the particular town in which it's filmed, Atrani, a tiny seaside municipality with a local population of less than 1,000 people.
Home-sharing site Airbnb said the miniseries, called "Ripley," has led to a 93% increase in bookings in Ravello, a city about 15 minutes away from Atrani.
Bookings in nearby Minori also increased 62% on the weekend of the release of "Ripley," compared with the same weekend one year earlier, according to Airbnb.
"It's no surprise that a show as visually spectacular as 'Ripley' is inspiring viewers to explore the Amalfi Coast for their next getaway," Amanda Cupples, general manager for Airbnb UK and Northern Europe, said in a statement. "As it spotlights a lesser-known Italian city of Atrani, this is showing travelers that they can avoid the crowds, while simultaneously quenching their 'Ripley' wanderlust."
Known for its slow pace of life, cobblestone streets and trattorias, Atrani is less crowded than better-known destinations on the Amalfi Coast. But local business owners are bracing for change in anticipation of unusually large crowds this summer.
Some say they're grateful for the exposure, while others are concerned about being overrun.
"This coast is saturated with overtourism. If more visitors come because of the series, I sincerely hope they come in low season," Antonella Florio, of apartment rental company Maison Escher told The Guardian.
Another property manager, Luisa Criscolo, told the outlet that an increase in visitors needs to be "managed intelligently."
"Our village can't cope with huge numbers of tourists. Cars, buses and motorbikes leave the traffic paralyzed. The authorities need to keep a decent amount of places open longer so some visits can be channelled to other times of year, and must also encourage use of waterborne transport, and offer more frequent services on smaller buses," she said.
While the Amalfi Coast is popular with tourists, particularly in the summertime, the most searched for city worldwide on Airbnb this summer is Paris, the host of the 2024 Olympic Games. Consumers are also searching for stays in nearby towns and cities like Lille, Versailles and Lyon, where some Olympic events will be held, according to Airbnb.
Megan CerulloMegan Cerullo is a New York-based reporter for CBS MoneyWatch covering small business, workplace, health care, consumer spending and personal finance topics. She regularly appears on CBS News Streaming to discuss her reporting.
veryGood! (3)
Related
- Trump wants to turn the clock on daylight saving time
- Woman arrested at Indiana Applebee's after argument over 'All You Can Eat' deal: Police
- The-Dream calls sexual battery lawsuit 'character assassination,' denies claims
- Taylor Swift Shares How She Handles Sad or Bad Days Following Terror Plot
- Head of the Federal Aviation Administration to resign, allowing Trump to pick his successor
- Haley Joel Osment Reveals Why He Took a Break From Hollywood In Rare Life Update
- Investigators looking for long-missing Michigan woman find human remains on husband’s property
- Dodgers All-Star Tyler Glasnow lands on IL again
- Intellectuals vs. The Internet
- Watch: Patrick Mahomes makes behind-the-back pass after Travis Kelce messes up route
Ranking
- Juan Soto to be introduced by Mets at Citi Field after striking record $765 million, 15
- Save Big at Banana Republic Factory With $12 Tanks, $25 Shorts & $35 Dresses, Plus up to 60% off Sitewide
- Taylor Swift's best friend since childhood gives birth to sweet baby boy
- Minnesota Vikings bolster depleted secondary, sign veteran corner Stephon Gilmore
- The Best Stocking Stuffers Under $25
- Tingling in your fingers isn't uncommon – but here's when you should see a doctor
- Connor Stalions, staffer in Michigan's alleged sign stealing, finds new job
- College football begins next weekend with No. 10 Florida State facing Georgia Tech in Ireland
Recommendation
'Survivor' 47 finale, part one recap: 2 players were sent home. Who's left in the game?
What to know about 2024 NASCAR Cup Series playoffs and championship race
Police: 2 dead in Tennessee interstate crash involving ambulance
How many points did Caitlin Clark score tonight? Rookie shines in return from Olympic break
Jamie Foxx reps say actor was hit in face by a glass at birthday dinner, needed stitches
Watch Taylor Swift perform 'London Boy' Oy! in Wembley Stadium
USA flag football QB says NFL stars won't be handed 2028 Olympics spots: 'Disrespectful'
Extreme heat at Colorado airshow sickens about 100 people with 10 hospitalized, officials say